"Business Education and Support for Authors"
Dear Author Friends,
I'm working on my own book for an early 2025 release, a compilation and distillation of 300 of my best articles for authors on book marketing and building holistic, income-generating businesses they love. I dumped the first 200 of 400 pages into an AI program and the LLM (Large Language Model) beast told me a few things I didn't think about previously but recognized as true:
- It told me what the actual highlights of my book were. (I had missed at least three of them.)
- It told me when and in what way these highlights overlapped with authors' top 10 pain points.
- And it told me that "Business Education and Support for Authors" was a boring, uninspiring phrase (regardless of its inherent accuracy and value) and the better one was: The Profitable Author.
No matter what I asked or how I phrased it, the beast returned again and again to the phrase, The Profitable Author, as a critical and appealing 3-word summary of my book.
I recognized the wisdom of this modern-day oracle and took it to the next filters: Google, GoDaddy, and the miasma of hashtags. Yes, it was used, but minimally, with no clear owner, and so I decided to "grab it" for my own endeavors. Thus, I present you with the title of my coming book and 2025's new offerings (details to come):
- The Profitable Author: 1,001 Ways to Build a Business You Love Around Your Books
- The Profitable Author Subscription - Only $5/month with a money-back guarantee if you don't earn back a minimum of 10x your investment in 12 months. (I happen to think closer to 100x is possible for an author who applies themselves to the endeavor without working up too much of a sweat.)
- The Profitable Author Tuition - Only $20/month with a money-back guarantee if you don't at least triple your tuition in 12 months.
Because we can all appreciate profit, making more than we spend, even if we remain skeptical about business. And that is why the October newsletters' theme is how and why you can and should learn business as an author. Because I want you to leave an opening for the possibilities of business and the possibilities of you developing business skills that can support your author goals. Skills that are just as important as your craft in making your author dreams come true.
Warming up to business
First, I know that even if you haven't YET followed the advice in these newsletters, in my social posts, in the Facebook group, and in my Medium and Substack articles, that you may be warming up to these entrepreneurial nudges. You are not unsubscribing and you are opening these emails at a rate of 64% to 69% every ten days (the average across all industries is about 21%). I hope that means you think I'm on to something and that any day now you will start taking real action on the business front. (If you have, let me know how it's going!)
Let's start here:
P.S. I think I am on to something. Everything I share I have observed repeatedly over the last 3 decades from the gamut of authors (fiction/nonfiction/children's/educational; amateur and professional; traditional, hybrid, and self-published; all ages; all backgrounds); it comes from my work with coaching and consulting clients; and much of it has been tested on myself and running and growing businesses since I was 16 and doing ALL the things that didn't work first.
Are you ready for business education and support...er, profit?
Then, you may be ready for author coaching. And there will never be a lower-cost way to get started because all my coaching pacakges will be 20% off in October in anticipation of price increases in January. Sessions can be used in 2024 and 2025. Learn more.
As always, thank you for reading and let me know how I can support your author efforts.
Sharon
P.S. The ABC (Author Business Coaching) Nudge will remain free.